Magazine Stories • Issue 3
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Stories by title          *=New story for this issue      NP=Nonprofit Story     P=Partner
ABC Buildings *
Chattafoodie *
Contemporary Prosthodontics, P.C. P*
North Light Imaging *
SendOutCards *
Who's Who in Chattanooga Magazine *
A History - Chattanooga Choo-Choo *
Classic Cabinetry P
John Jewell *
Parker's Travel Solutions 
Signal School of Physical Education *
Big Brothers Big Sisters NP
Closet Factory P
NoogaHistory *
P & C Construction, Inc. 
Signs By Tomorrow 
John Jewell - Crye-Leike Commercial

You must admit you’ve seen the significant progress in Chattanooga and the surrounding area over the past years. John Jewell has been a catalyst for more than his share of the commercial development taking place. Since moving to Chattanooga in 2000 he has immersed himself and built one of the strongest commercial franchises to deal with. Two of his current projects include Warehouse Row and soon-to-be-available office/R&D space to be known as TN Valley Technology Center (located at Main and Riverfront).

After spending seven years with Merrill Lynch building a solid financial background, John built on his family’s experience in commercial real estate in South Carolina. “Having been exposed to the business through my father, I knew this was for me.” John commented. “I’ve participated in commercial real estate from both sides; as the business owner and the property owner. I know what it takes and work harder and smarter than most. Visibility, traffic patterns, planned growth areas, and of course feasibility are key to retail,


John Jewell

 while zoning, centrality, property features, and flexibility are most critical to industrial users. Additionally, John states it is critical in many cases to involve city, county and state personnel to make the deal work, and he does it consistently.

John’s business has doubled each year he’s been in commercial real estate. His team now includes Lee Ann Williamson and Diana Huskey,, and a full marketing team. The team has over 50 years combined experience. “We strive every day to accomplish our team motto “SERVICE, KNOWLEDGE, INTEGRITY.” And I don’t take that lightly.”

John has attended and continues to attend frequent real estate trend and investment courses including the intensive week-long Certified Commercial Investment Member (CCIM)

programs.  Additionally, John currently is a member of the Tennessee Association of Realtors Commercial Forum for 2006 and 2007, and is member of the International Council of Shopping Centers.  As if that is not enough, John was also Commercial Agent of the Year in 2005/2006 at Crye-Leike Commercial . Be sure to visit his website at www.tngacommercial.com or send him a message at john.jewell@crye-leike.com.

“We’ve sold multi-million dollar apartment complexes, industrial sites, raw land for commercial, mixed-use and residential development, and lots of income producing property. Fairly priced income producing property is moving quickly even with the recent bump in interest rates. We can’t find enough of it for our clients.”

Feel free to stop by his office at 1201-C Market Street across from the Development Resource Center or call John and Lee Ann at 423.296.1447. If you are buying, selling or leasing be sure to contact John Jewell and Lee Ann Williamson.

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P & C Construction, Inc.
Customer Satisfaction Through Operational Excellence

Honesty, Integrity, and Reliability” is the mission of P&C Construction, Inc. As they state, “We desire to earn your trust and keep it by offering you the project you want and need within a reasonable budget and schedule.”

Founded in 1993 by Estil (Skeeter) Pritchett, who began working in construction


Left to Right: Chris Brown, Will Smith, Estil “Skeeter” Pritchett, Royce Cornelison, Nic Cornelison, Mike Brown, and David Morrison.

in 1969, and Royce Cornelison, President, who started in 1976, the company benefits from having owners who learned the construction business from the ground up. Today the leadership has expanded to include Nic Cornelison, Mike Brown, David Morrison, and Will Smith, who understand the needs and capabilities of their employees and subcontractors.

P&C Construction, Inc. offers commercial, industrial, institutional and residential general contracting; and design and construction management. They specialize in retail, tenant build-out, medical reconstruction and renovations. Many of their projects are from repeat customers and referrals.

P&C Construction, Inc. management believes it is important to be a part of the community. They are members of the Chattanooga Area Chamber of Commerce as well as other community and trade organizations. They sum up their philosophy by stating, we “offer our clients a great project at a fair price in a timely manner from a company that loves God and the communities we serve.”


Petty &Landis Lobby

P & C Construction, Inc is located at 2500 East 18th Street, Chattanooga, TN 37404. Their local phone number is 423-493-0051, and the toll free number is 888-324-0714. The fax number is 423-493-0058. They can be found online at www.pc-const.com and emailed at royce@pc-const.com.


Region's Bank

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Closet Factory Sells Order and Beauty
It will make you want to hang out in your closet!

Closet Factory’s nationwide rollout was in 1983. Perfect timing because before that time homeowners and builders did not place much importance on storage and a place for our clothes to hang.

Most of Closet Factory’s locations are franchises but Cynthia Olive’s Chattanooga business, opened in 1996, is corporately owned; yet completely autonomous to best serve the residents of this very exclusive locale.

Creating more attractive and functional use of space is a welcome challenge to Closet Factory. Many hats are worn to arrive at a finished product that meets the specifications of the individual: design, mathematics, content type and volume, aesthetic appeal, spatial balance, installation and finish work, are all details that go into the perfect closet for the customer. After all, custom is the body of the word, customer.

Every closet is genuinely custom. There are no pre-fab materials that are assembled from boxes. Only exceptional, fine-quality wood veneers and industrial grade melamines are used in the durable floor-based construction. Materials are cut to the unique requirements of your closet and constructed on site. Needs change, so all measurements are kept on file in case of future modifications.

The products are made to last which is the reason that Closet Factory signs its work with a Lifetime guarantee on materials and workmanship. They even provide no-cost design consultations.

Closets thought to be hopeless because of their size, actually become the most pleasant surprises. Cavernous closets, found in more luxurious homes, are easily transformed into showrooms with grooming vanities, multi-view mirrors and boutique dressing areas where, except for the shower, you retreat to the room and do not emerge until you are soigné complet.

Third-Bedroom closet conversions are becoming more popular as boomers downsize but prefer to remain in the home that is filled with the significant events of their lives; however, the special projects of organization are not limited to closets. Closet Factory performs makeovers on attics, garages, home offices, pantries, laundry rooms, and children’s rooms. Nothing is a tall order; not even tailored entertainment centers.

Your room is built around you, your needs, your budget, and your desire. This covers a spectrum from basic functionality to the extreme high end. Cynthia Olive uses the black dress analogy, “You start with a basic black dress and add the accessories that give it more class or special purpose.” Inquire about the new Collection Series of custom storage systems. These designs will compliment a vintage home or mix well with any furnishing style preference. The Collection Series includes English Cottage, Stylish Shaker, Timeless Modern, and European Classic.

Visit Closet Factory at www.closetfactory.com or call 423-698-3344.

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Classic Cabinetry
“I really feel that Chattanooga offers a sampling of everything to its residents and businesses, and I want my clients to feel the same way about Classic.”
-Becky Worley


Chattanooga businesswoman Becky Worley loves multiple choices. That selective spirit was a major factor in the founding of Classic Cabinetry over seven years ago. Becky wanted to give every new homeowner, builder or renovator as many options—in features, designs, cabinetry lines and price ranges—as she possibly could. At the same time, with all the choices available to her, Becky is singularly focused when it comes to her preference for business locales and areas in which to live.

“Chattanooga is the perfect place not just to live, but also for businesses like Classic Cabinetry,” she says. “The rich history of this town, its exciting cultural atmosphere, the opportunities for community involvement, the wonderful people with whom I’m fortunate to work—I really feel that Chattanooga offers a sampling of everything to its residents and businesses, and I want my clients to feel the same way about Classic.”

The highly skilled design team at Classic Cabinetry plays an integral part in the fulfillment of that goal. Designer Juliet Privette, who holds


Susan Campbell, Lauren Thomason, Juliet Privette, & Becky Worley

a degree in Interior Design from UTC, has spent over six years focusing her talents and expertise on kitchen, bath and cabinetry design. In the recent Junior League's Tour du Jour, two of Classic’s five kitchens were designs by Juliet; both received rave reviews from attendees.

Designer Kris Keith sees the advantages to living and working in Chattanooga as well. She relocated to the area this past year, bringing with her 15-plus years in kitchen and bath design. Her wealth of knowledge and experience has only expanded the creative design possibilities for Classic’s clients, giving them even more options when building or renovating a home. While their personalities vary, all the women definitely share a common commitment: to satisfy the most particular clients, the most varied

preferences,  and the most individualized styles.

And that commitment extends to every facet of the business. Classic’s Cabinetry’s website and print advertising feature only photos of work actually done by Classic, rather than relying on the more readily available standard stock photos. The designers understandably take significant pride in their work and want their clients to see exactly how a finished Classic kitchen or bath or media room might look.

Customers can also view recent cabinetry trends in homebuilding, renovating and interior design in Classic Cabinetry’s premier showroom in downtown Chattanooga. And clients who are still uncertain about what exactly they want can consult a member of the design team for help in exploring all the needs of their particular home, right down to the knobs on the doors.

The Classic Cabinetry showroom, at 2525 South Broad St., Suite 101, Chattanooga, TN is open from 9:00 a.m. – 5:00 p.m. Monday through Friday; for an appointment with one of the designers, call (423) 266-0077.

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ABC Buildings


ABC BUILDINGS IS A BUSINESS CREATED BY POPULAR DEMAND.

Michael Clark, the man made of metal, makes his mark.

Michael Clark and his dad have been keeping a roof over their head for the past seven years by literally, constructing it.

Michael went into business with his dad to manufacture metal roofing. Demand for their product has always been high and their reputation for quality workmanship and materials have rewarded them with success.

During the first year of that new business, Michael and his dad noted an increasing interest from roofing customers to construct custom metal buildings. Inquiries turned into such strong demand for the product that it could not be ignored. Rather than turn good business away, Michael just started another good business. He established ABC Buildings to devote full time to fashioning his father’s fine metal sheeting into buildings.

ABC is a family factory that utilizes the special machines that make, cut, and bend metal to specification. Most of ABC’s work is customized to accommodate the homeowner or the various requirements of the commercial

business owner. Most made- to- order buildings are pre-assembled and delivered. The larger ones are assembled on site. ABC makes complete set up available right down to the concrete slabs.

Michael Clark makes a well-defined distinction between ABC buildings and

Michael Clark will meet your needs in 17 colors; up to 30 feet wide, 14 feet tall and as long as you want it.

those of his competitors: “We use thick wall, 2x3, 14 gauge tubing and only #1 prime sheeting metal that is superior to materials used by our competitors. We 

want these buildings to last so we don’t compromise anywhere.” The average person does not readily spot design weaknesses because they are often too concerned about price to closely examine the integrity of structure. “Our competitors cut corners by running the metal horizontally in 5 foot lengths with more space between support members. We run ours vertically with framing every 3 feet”, Michael says. The result is an extremely stable structure.

ABC takes pride in being a cut above in quality. They are equally ecstatic about being able to offer people locally manufactured buildings of exceptional quality; at prices that are comparable to, or below that of the competitors.

Michael Clark will meet your needs in 17 colors; up to 30 feet wide, 14 feet tall and as long as you want it. Dress your building out in roll-up doors, skylights, gutters and double-bubble insulation. Whether your use is storing collector cars, a woodworking shop, an equipment barn, or office, ABC puts it together for you. An outstanding example of ABC craftsmanship can be seen at Glory Baptist Church in Fort Oglethorpe. It is their new fellowship hall.

ABC Buildings is at 103 Frank Lane in Fort Oglethorpe. Michael Clark will assist you at 706-861-8909.

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Contemporary Prosthodontics, P.C.
Is the appearance and fit of your dentures making you feel old and/or keeping you from the foods you love?

Most of Dr. Ireland’s patients would answer yes to this question. She stated that the majority of denture wearers experience this feeling at some point in their lifetime. Initially, a removable complete denture prostheses can look aesthetically attractive and natural. Overtime denture teeth wear, the bone supporting the denture shrinks, the smile disappears and the lips and the face are no longer supported properly. In addition the lower jaw moves forward and the height between the chin and nose decreases thus making a patient look older. Dr. Ireland also brought up the fact that this bone loss is often heightened in female patients due to hormone changes and the prevalence of osteoporosis later in life. Once these things occur then the denture prosthesis tends to become loose and ill fitting. What then?

Let Dr. Ireland explain the options available today to assist you in difficulties of chewing with loose and /or ill fitting dentures or other dental problems. She stated that sometimes these conditions can be improved and/ or corrected by a new complete set of upper and lower dentures. And for some patients, because of health or economical issues, it is the only option available to them. For other patients, research and technology of today make it possible to produce dentures that not only look better, but feel better and last longer. In the office of Contemporary Prosthodontics, PC, they are able to offer their patient’s state of the art denture design in combination with the new technology for denture fabrication that will give the patient the best fit

possible.

Those patients with problems such as bone loss, unique arch form, disease (cancer), or other medical conditions may be required to pursue more advanced dental treatments. Often it is necessary to utilize the science and technology of dental implants to assist in improving and correcting the fore mentioned problems. Dental implants are tiny titanium posts which are placed in the bone where teeth are missing. The use of endosseous dental implants to replace natural teeth lost due to


Dental implants

trauma, dental caries (decay), or periodontal (gum) disease has become a predictable form of prosthetic treatment since gaining popularity in the early 1980’s. Implantology has allowed more options for rehabilitation of completely and partially edentulous patients. Dental implants are designed to provide a foundation for replacement teeth that look, feel, and function like natural teeth. The person who has lost their teeth regains the ability to eat virtually anything and can smile with confidence. The dental professional should assist each person in decision making through describing all possible treatment alternatives to the patient, addressing all the positive and negative


Dr. Michelle Ireland

aspects of each modalities, such as treatment time, complexity of surgical procedures, and the final investment. Comfort is a major factor when making a choice about what type of dental prostheses is best. Appearance is another. The patient should select the best cost-benefit relationship.

Dental implants are changing the way people live. With them, people are rediscovering the comfort and confidence to eat, speak, laugh, and enjoy life. However, every person’s unique set of anatomical, esthetic, psychological and functional requirements need to be considered in the diagnosis for the appropriate full denture, because implant retained and/or supported prosthesis is often not the option of choice for each patient! Advanced dental problems bring with them complex diagnostic and treatment issues. Dr. Ireland believes that the art and science of diagnosis is found in creating the right treatment plan for each person as an individual. With the latest in proven technology and close attention to your particular needs, Dr. Ireland’s office, Contemporary Prosthodontics, PC, will help improve your oral condition to the optimum level of health, comfort, and esthetics.

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The Who's Who in Chattanooga Magazine
Who is Who's Who in Chattanooga Magazine?

When I discovered WHO’S WHO IN CHATTANOOGA MAGAZINE, I had to meet the man behind this idea. I contacted the Publisher, Scott Howell. We met for lunch in downtown Chattanooga one day to talk about the future of the town. But what I really wanted to know was lots more about where he got the inspiration for his Who’s Who in Chattanooga Magazine.

This magazine is in its infancy, as its modest page count would indicate. It is one of a growing number of other impressive local publications that are owned and operated by local entrepreneurial publishers.

It didn’t take long to realize that Scott’s interest in the names behind the business was as meaningful to him as it was to me. The difference is, he is the guy who turned his curiosity into a bi-yearly expose of the best businesses with the most appeal to Chattanooga’s highest income residents.

Scott Howell first saw a Who’s Who magazine when he was visiting a friend at the hospital in Huntsville, Alabama. Although he found the magazine interesting as a consumer, with it’s pinpoint profiles of the local stars of commerce, his background in marketing allowed him to see that the magazine was also a brilliant format in another way. Who’s Who gave business owners the opportunity to have their qualities conveyed directly to their potential clients in an informative and entertaining story form. It also offered the subjects of these articles the option to advertise in the conventional and custom designed print ad.

Howell was so excited about the possibility of starting this magazine in Chattanooga that he called the Huntsville publisher and founder of Who’s Who Inc., Daniel Stephens. They met and both agreed that the magazine’s time had arrived to debut in Chattanooga. The magazine premiered in the summer of 2006.

Daniel Stephens started Who's Who, Inc., after unsuccessfully trying to have a story published about his furniture store in the local newspaper. To remedy this problem, he created a way for him and other businesses to be able to advertise and have their stories published. In the fall of 2000, Stephens published Who's Who in Huntsville magazine with information on his furniture store and many other local businesses. The first week the magazine was out, his furniture store sold more than $15,000 in furniture

and gift items! The magazine became a huge success and is now 96 pages in volume and growing.

What is the #1 distinction that sets our magazine apart from the competition? The name of the magazine “Who’s Who”. That alone, comes with a lot of credibility because its signature is on featuring “the Best of the Best”. By introducing companies who offer an extraordinary product and/or service, and who also concentrate on an exceptional focus for outstanding customer service; it is easy to see why the companies featured in the Who’s Who in Chattanooga Magazine are the “Who’s Who” in Chattanooga businesses.

Scott receives validation from both readers and clients who attest to the ways in which the magazine worked for them:

P&C Construction wrote Scott, “Just a short letter to let you know how excited we were to see the recent article about P & C Construction, Inc. in Who’s Who in Chattanooga Magazine. The article displayed professionalism in photography and journalism that made P & C look very marketable to those new to the area, or are not familiar with our company’s abilities. We have received numerous compliments and positive comments regarding the article and our company since its publication! Thank you again for a job well done!” One of the owners of P&C Construction said they received more positive feedback from this magazine than anything they had used in a long time.

Scott also tells the story of one client who told him that January and February are usually very slow months for their company. However, after being featured in the magazine for the first time in the Winter 2006 edition, those months were very busy. In fact, one of their new clients spent $10,000 with them.

Another of Who’s Who clients related to Scott that she went to church and someone had posted the magazine on the bulletin board open to her article. Everyone was congratulating her for being recognized as a Who’s Who. When she attempted to downplay the attention, her friends then began to tell her to stop being so modest. She realized that the reader actually saw that her company was being honored ceremoniously as one of Chattanooga’s Who’s Who.

The third party reference of the magazine is very strong because it

creates word-of-mouth exposure from which more articles and advertising spring. After all, who doesn’t want to be mentioned glowingly in the company of Who’s Who? It’s the absolute best exposure a business can have.

When a company advertises in the magazine, they receive a free feature article. Where else can they get that, each and every time they advertise? This gives the company an opportunity to educate the reader of everything they have to offer and what distinguishes their business significantly from the competition. They can approach the article from a number of angles. They might choose to go into great detail about one thing they offer, or merely focus on the service and satisfaction that their customers can always expect, or speak of the contributions they make to the community. These are just a few creative ideas that have been explored.

The magazine’s readers are a very educated market and enjoy researching and spending their money wisely. They appreciate the opportunity to understand more about a company that offers products or services they may need in the future. Who’s Who readers are also the highest, household-income homeowners in the Chattanooga area. This makes them the most recession-proof segment of residents.

Since Who’s Who doesn’t sell subscriptions to the magazine, it enables the publisher to target this wealthy group of people who want to know what businesses have to offer them. Naturally, subscriber demographics are important to reaching specific groups, thereby increasing circulation. But Who’s Who doesn’t sell subscriptions so they know exactly who has the magazine because they send it to them gratis. “The reality is that anyone who can afford $20 a year can buy a magazine subscription and the publisher has no income stats to back up his readership except units sold,” says Howell. “We specifically target our audience by income, direct mailing over 15,000 free copies to residences and around 10,000 free copies to businesses.”

Currently, Who’s Who Magazines are being published in four states. Huntsville, AL, the original magazine, is going on nine years in publication and continues to grow, as does Nashville, TN, now in its fifth year.

Who’s Who in Chattanooga Magazine is celebrating its 1st Anniversary with the Summer issue of 2007.

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SendOutCards


Even though Denise Furland always knew a customer appreciation program was important, it wasn’t until a surprising statistic surfaced that she realized just how important it was: 67% of business is lost due to “perceived indifference”. It made sense - - often the only time our clients hear from us is when they get a bill or when we want something.

Denise Furland has been in advertising for over 20 years in the Chattanooga

send them out for a week or two, but it always seemed to fizzle out."

Today, her world has changed. Last fall a friend told her about a greeting card company offering a quick and easy way to send a real, tangible card through the mail from her computer. She simply writes her personalized message and clicks ‘send”. The company prints, stuffs, stamps and mails the card for her — for $1.00 - $1.50 and that INCLUDES a first class postage stamp.

handwriting font and with their actual signature. And at the click of a button,users can create card campaigns, sending dozens or hundreds of cards at the same time with a direct, personalized message.

"Once I tried it, I was hooked," Denise said. There are thousands of cards to choose from in dozens of cateogies for both business and personal use. Since joining this program, the response from recipients has been incredible.


Thank You card

Holiday Greeting Card

Advertisement Card

area and often asked businesses about what kind of advertising worked best for them. Most people said "word of mouth" or referrals and yet most had nothing in place that would keep them top-of-mind to promote repeat business and referrals. "I was guilty of that myself," Denise said. "I tried many things over the years, but I always felt that sending a personalized greeting card through the mail was the best way to express my appreciation. Several times I bought stacks of cards and even managed to

Meanwhile, the company arms her with a amazing variety of tools to manage her own customer appreciation program, including a contact manager which can import address databases, an archive to keep track of sent cards, plus the ability to include a check or gift card to places like Starbucks.

Users can also customize their greeting cards by uploading photos from their digital cameras and adding text or a logo. They can even do it in their own 

"Like your cell phone, you'll never know how you lived without it," said Denise. To learn more, call Denise at (423) 320-0357 or visit cardsmailed4u.com to try the system for free by sending two free cards.


Romantic Card

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'Nooga History


1540 to 1541 — Hernando DeSoto's Spanish expedition travels along the Tennessee River in search of gold and adventure stopping in Chattanooga on his journey.

1600's — The Tennessee River is an important part of the French trade route between the Mississippi Valley and Charleston, South Carolina.

1760 — There is conflict between the French and the English for control of trade with the Indians, resulting in the French and Indian War. The end of this war leaves the English in control of the area.

1816 — Ross's Landing is established by Chief John Ross of the Cherokee Indians.

1819 — Hamilton County is formed.

1837 to 1850 — The Western & Atlantic Railroad is being built, routed to end in Chattanooga.

1838 — Chattanooga becomes the official name of the city. Cherokee parties leave on their journey west along the Trail of Tears.

1840's — Robert Cravens builds the Bluff Furnace, a replica of which stands in the original location next to the Walnut Street Bridge.

1863 — The Campaign for Chattanooga brings the struggle between the North and the South to the banks of the Tennessee River and the surrounding mountains.

1867 — The First Congregationalist Church of Chattanooga becomes the first church in the South to welcome both black and white members.

1890 — The nation's first national military park is established, Chickamauga-Chattanooga National Military Park.

1890 — Due to the large iron manufacturing industry, Chattanooga becomes known as the "Pittsburgh of the South."

1891 — Walnut Street Bridge is built.

1894 — Bessie Smith, Empress of the Blues, is born in Chattanooga.

1895 — The Lookout Mountain Incline Railway is completed.

1908 — The Chattanooga Choo Choo Terminal Station is built.

1928 — Ruby Falls is discovered.

1930 to 1935 — Both Ruby Falls and Lookout Mountain Cave is opened for tourism.

1932 — Rock City opens.

1933 — Tennessee Valley Authority is formed to stop flooding.

Late 1940's — The song, Chattanooga Choo Choo by Glenn Miller, becomes the first gold record.

1948 — The city became the first major southern city to have African-American Police Officers.

1969 — Walter Cronkite announces on the Evening News that Chattanooga is America's dirtiest city, a remark that will spur on Chattanooga's citizens to change the direction the city is heading.

1976 — Miller Park is opened.

1982 — Riverbend, a nine-day music festival held at Ross's Landing, begins.

1982 — The Vision 2000 project is formed to develop recommendations for how to revitalize the riverfront and downtown.

1992 — Tennessee Aquarium is built.

1993 — Reopening of the Walnut Street Bridge as the world's longest pedestrian bridge.

2005 — Multi-million waterfront revitalization completed. The Passage, an underground passageway marking the Trail of Tears, is part of the revitalization.

Some Facts provided by Chattanooga Area Convention & Visitors Bureau – www.chattanoogacvb.com

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Signs By Tomorrow
Imagine it…we can do it.

If Einstein had not been able to communicate his ideas, where would we be today? Communication is the key, and Signs by Tomorrow does just that. It communicates what a business can offer to potential customers in bold, dramatic, eye-catching ways from outdoor banners to trade show displays.

Chattanoogans, Gil and Kathy Dake, are a husband and wife team that moved back home three years ago to start Signs by Tomorrow, a franchise with an established reputation. The Dakes take this known reliability and invest it with their own desire to provide responsive and caring customer service. “We work to establish a cooperative partnership with our customers in

order to fully understand and meet their needs and exceed their expectations,” they explain.

“We are a solutions provider. Signs by Tomorrow changes the way businesses communicate. We create impact by leveraging our knowledge, experience, and a passion for solutions. As a progressive and customer centric business, we help our customers maximize their visual communications.”

One way in which they bring their customers’ visions to reality is by using the latest in technology. A new state of the art wide format, full color printer creates outdoor durable banners and vehicle graphics and wraps.

Examples can be seen in their lobby at 5250C Brainerd Road, Chattanooga TN 37411. Contact information is 423-296-8988 and (fax) 423-296-8987; website: www.signsbytomorrow.com/chattanooga and email: chattanooga@signsbytomorrow.com.

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Big Brothers Big Sisters
of Greater Chattanooga

Sue Glascock considered being a Big Sister for years. Her 17-year-old daughter finally inspired her to volunteer. From her daughter’s stories of tutoring kids after school, Sue “understood that these little kids have already been through so much in their lives.” Sue wanted to help.

At first Sue’s Little Sister Monifah was shy, and Sue worried they wouldn’t have anything to talk about. Her shyness quickly disappeared, and Monifah chatters now all through their Tuesday night dinner date. Since Monifah chooses where they have dinner, Sue laughs that she now knows every fast-food restaurant in the city. The pair also


Sue and Monifah

bikes and swims together. Monifah helpsSue feed her dogs, and they love

going  to the playground. Sue says that she had forgotten how much fun it is to be around a child. Monifah loves taking Sue to talent shows and art exhibits at her school, which has helped Sue cope with her own children’s transition to college.

Sue wishes more people would be Big Brothers and Big Sisters. She says, “People think it’s a bigger commitment than it really is. It’s only a few hours per week, and volunteers will feel like they want to spend more time with the child, not less!” While Big Brothers Big Sisters served 640 children last year, there are still over 300 on the waiting list.

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Parker's Travel Solutions

We treat every customer as a member of our own family with all that goes with that,” says Sharon Parker of Parkers Travel Solutions. Her goal is “to satisfy the client and help them to have a vacation that will give them precious


Bill and Sharon Parker

memories that will last for a lifetime.”

Parkers Travel Solutions is a full service agency offering cruises, tours, air, groups, family travel and all things relating to travel. They are members of the largest group of travel agencies in North America, Vacation.com, and of Cruise Lines International Association (CLIA).

The business began in Trenton, Georgia in 1989 as a means to take groups on special trips. After moving to Chattanooga, the business expanded and the staff now includes agents Chris Griggs, Theresa Sharp, and Melita Whiting.

Ms. Parker says her most special travel memory is a group trip to Alaska in

September of 2001. “We started working on it the first of the year 2001. We had 167 clients who had booked the trip, and the disaster of the twin towers happened. When we left on our trip September 23, 2001, all 167 went. We did not have even one cancellation. That was very special.”

Parkers Travel Solutions is open from 9 a.m. to 6 p.m. Monday through Saturday. They are located at 3319 CharMac Lane, Chattanooga, Tennessee 37419. They can be reached by phone locally at 423-821-8428, by a toll-free number at 1-800-910-0157, and by fax at 419-932-9952. Their website is www.parkerstravel.com and email is travelwithus@parkersinc.net.

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North Light Imaging
North Light Shines In The Process

There is no difference until North Light processes your photography.

Chris Oughtred was encouraged by the area’s top professional Photographers to open North Light Imaging. When the best in their field display this kind of confidence in a person as the Master of his craft, it is all the confidence needed to take the plunge and hang out the shingle.

North Light is a true rarity, providing Professional Photographic Processing for every commercial market. “A rapidly growing part of my business is the visual arts. Chattanooga is a hotbed for artists who require expert photographic representation of their work”, says Chris.

Oughtred is a true renaissance man who takes time and pleasure in addressing each customer’s work with attention to detail. North Light is anything but a drive-through photo lab. On the contrary, it is reinventing the professional level photographic processing business. That means continuing to specialize in E-6 processing, a first generation- quality method that photographic purists regard as the next best thing to the actual subject of the shot. North Light is one of only a few that offers E-6 in this part of the country.

Chris’ trained eye and utilization of high-tech software results in superlative color corrections and image modifications. The menu includes custom prints from

digital and other mediums. State of the art facilities assure that when the past meets the future, the restoration of photographs will result in perfection.

The area's acclaimed photographers will unhesitatingly endorse, "This guy makes me look good.”

Contact Chris at 423-752-0095 or visit www.northlightimaging.com.

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Signal School of Physical Education

Founded by Martha Swasey in 1973 to augment physical education programs in the tri-state area, the Signal School of Physical Education has served 27 communities extending as far as Murfreesboro, Tennessee answering the needs of school officials and recreation departments for enrichment programs. The school was responsible for introducing soccer into the public school sports curriculum. They have also conducted intensive two week sports clinics at the request of schools and sports organizations in Puerto Rico, Jamaica, Nassau, Venezuela and Hawaii. Signal School is headquartered at the Signal Mountain Town Hall Gym. Martha Swasey was instrumental in creating a sports curriculum in the

schools in Oak Ridge, Tennessee and has served as Assistant Professor at Duke University, Associate Professor at the University of Tennessee at Chattanooga, Associate Physical Director at Chattanooga Central YMCA and Director of Women's Athletics at the University of the South. She currently directs the Signal School of Physical Education Program as well as being the Principal Instructor. She also is a State Champion in ten sports in the senior Olympic Games, a National Champion in Archery and a Silver Medalist in racquetball.

Classes available:
Pre-School Gymnastics (3-5 yrs)
Beginning Gymnastics (6-8)

Intermediate Gymnastics (9-15)
Boys Gymnastics (5-12)
Intermediate & Advanced Gymnastics (6-8 yrs)
Cheerleading (All ages)
Fencing (Teens and Adults)
Golf (All ages)
Tennis (All ages)
Racquetball (All ages)
Archery (All ages)
Beginning Swim (5-7 yrs)

Contact Signal School of Physical Education for more information about current schedule, location, and registration at 886-5340.

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Chattafoodie
Are you a Foodie? It is Chattaddiction!

Claire Horton from Chattanooga graduated as a Chef from the Institute of Culinary Arts in New York. She brought her expertise and her friend Chrissie Batts, also a chef, back home with her to put doors and a sign on their dream they named Chattafoodie.

Now in their new location at the corner of Tremont and Hixon Pike in Riverview, Chattafoodie is a neighborhood destination well worth the trip from anywhere.

This is gourmet-to-go because busy people deserve the best. The chefs prepare individual and family sized meals for up to four, fresh daily. Drop by, pick up and dine at home.

Chrissie doesn’t hesitate to set Chattafoodie in a class by itself, “We are not food snobs. We don’t even believe one has to know exceptional food to enjoy it. Anyone can be a foodie!” Make no mistake; CHATTAFOODIE is not assembly line supers, frozen food warm overs from a drive through and so-not-casseroles. The concept is good simple food that everyone enjoys.

Bring your laptop on lunch-break (yep, they’re wifi’ed) and knosh tableside at 

the open kitchen. Chattafoodie prepares salads, sandwiches and their private label coffee everyday. If you only ever want one lasting impression, you must self-indulge in the signature double chocolate cupcake with a steamy cup of go-joe.

They cater corporate for fewer than 300, take custom orders and service social gatherings. Get the scoop at 266-1980 or Chattafoodie.com. Chattafoodie is at 1223 Tremont across from Greenlife.

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A History of The Chattanooga Choo-Choo Terminal Station & Trolley
By Daniel Towers Lewis
duplication is by courtesy of the Simon Moon Historical Society

Chapter 1 of 3
(other chapters in future editions)

Rail Travel and Chattanooga

In 1838, the Western and Atlantic (W & A) line named Chattanooga its northern terminal for trains departing from Atlanta. On December 1, 1849, W & A operated the first train to Chattanooga. Passengers and goods on board the train stopped at Tunnel Hill, were carried over the ridge in wagons, and resumed their train ride on the other side. This first train stopped at a temporary station. In 1850 W & A completed a tunnel through Tunnel Hill.

On December 11, 1845 the Tennessee General Assembly chartered the Nashville & Chattanooga Railway (N & C). In 1852 the several railway companies operating in Chattanooga began building the Union Station located at the corner of 9th and Market. The station derived its name because more than one railroad united in its construction.


Stanton House 1870

 

 

 

 

 

 

 

In 1853, since the Cumberland Mountains obstructed a direct route to Chattanooga, passengers rode the N & C from Nashville to Bridgeport Alabama, concluding their trip to Chattanooga by riverboat.

By 1857 Chattanooga had become a hub of rail travel in the South. The main structure of the Union depot was built in 1858. Pre-Civil War mainline railroad construction provided Chattanooga with rail service, while also contributing to its strategic military significance from 1861 – 1865.

On several occasions during the war, the shed at Union station served as a makeshift hospital for wounded soldiers from both sides. Economic opportunities in post-war Chattanooga, led John Stanton of Boston to invest $100,000 in 1871 on the construction of the Stanton House, a 100 room L-shaped hotel, in the 1400 block of Market Street. On September 4, 1875 the first trolley in Chattanooga began operation.

The Chattanooga Choo-Choo

In March of 1880, the first train of Cincinnati Southern Railway (CSR) rolled into town, creating the first major link between the North and South. A newspaper columnist nicknamed the train the “Chattanooga Choo-Choo”, a name that would later go down in history. The Choo-Choo crossed the Tennessee River seven miles north of Chattanooga, and two miles further, at Boyce, connected with five miles of the W & A line to Union Station. Eventually CSR constructed its own line parallel to that of W & A from Boyce to Chattanooga. The Chattanooga Choo-Choo would not become famous for another sixty-one years. In 1881 A brick depot was constructed at Union Station.


Steam locomotive

 

 

 

 

 

 

 

Track 29

When Glen Miller and his orchestra recorded a song by Harry Warren and Mack Gordon titled Chattanooga Choo-Choo, the song became an instant success, remaining on the pop charts for seventeen weeks in 1941, and all the world learned of Track 29. Many times during World War II the Terminal Station filled to capacity.

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